In response to our bit of fun at the expense of Experts Exchange, Ian of the company's Customer Service department decided to set the record straight:
As an avid reader of The Register I was thrilled to see our name gracing your pages :). I just thought I would let you know, our url is actually experts-exchange.com and always has been, we simply registered the other URL (without the "-") as to protect our web identity. As is common practice to register .org, .net etc of your domain name.
Over the past 3 years I have been here, I think I have had 2 emails where people have been enquiring about "other possible" services (barring the prankster emails I have had since the article went up).
Ian, I find it hard to beleive that our readers - which include the cream of the IT world - would lower themselves to such childish pranks. It's more likely to be the Reg hacks. Rest assured that they will be severely reprimanded.
Let's move on to the 'City University at Newcastle-upon-Tyne'. It seems that this august body of academians has not been the only organisation to suffer from acronym blindness, as Nick Pearson notes:
The Newcastle-upon-Tyne University circumstance has an almost identical Dutch counterpart. The institution in question used to be called the 'Katholieke Universiteit Twente', leading acronymically to the Dutch language version of the very same word. Confonted with an exclusion from polite society, they applied for a name change and are now called the 'Katholieke Universiteit Brabant'.
And there's more, courtesy of Paul Antoine:
The Western Australian Institute of Technology (then commonly referred to as WAIT) decided to rename itself to celebrate it's transformation into a University (from the equivalent of a polytech in England). Several new names were put up for discussion, many of them to do with early pioneers and political figures in Western Australian history; one of the prefered names was Curtin University of New Technology, as something of a nod to its past history as a tech... until someone thought to try the acronym... it's now just Curtin University
Is there no end to this madness? No, says Andy Buss who offers First University College of Kingston. Marvellous.
To draw the curtain on this whole sorry affair, we offer you www.popeyesailorsexchange.com. Enjoy.