Nokia pleased with N-Gage, but there's ‘a lot to do’

Sticks to 6m units for 2004

Almost exactly a month after Nokia's N-Gage launched worldwide, a senior company staffer has stated that it is "pretty pleased" with customer reaction to the device, but that there's much to be done if it's to meet expectations.

Speaking at a conference in New York, Nokia's general manager for entertainment and media in North and South America, Nada Usina, said that the company is "pretty pleased with the viral uptake from consumers and the feedback that we are getting".

However, he admitted that the company has "a lot to do to make sure our expectations are in alignment" - although the mobile phone giant is holding firm on its predictions of selling over six million N-Gage devices by the end of 2004.

Despite releasing shipment figures of 400,000 (which were misinterpreted as sales figures by many news sources) and issuing a broadside against market research firm Chart-Track in the pages of UK trade magazine MCV for... er... reporting sales figures from games retailers, Nokia has still failed to come up with any numbers of its own for the launch of the device. This has meant that the only figures available are those from analysts who pitch the sell-through to consumers at a fraction of that 400,000 roll-out.

Usina effectively dismissed the weak launch of the device, however, stating that "we are mixing a telecom model where typically you roll out in a couple markets and [demand] builds before its peaks and drops off, and the game market where it is 'boom' then it goes away".

Sales of the N-Gage would, therefore, be expected to be somewhere between these two extremes (although we're not entirely sure we agree with his assessment of how game console sales work, since many consoles sell more strongly in their second and even third year on sale than in their first thanks to wider software libraries and lower prices) - so market watchers will be on the look out for a build-up to a peak for the device.

The N-Gage has seen price cuts from two key retailers in the USA in recent weeks, with GameStop and Electronics Boutique both slashing the price of the standalone device by $100 within a fortnight of its launch. Here in the UK, a number of mobile retailers are now offering the deck effectively for free when purchased with expensive monthly mobile phone contracts.

Copyright © 2003

Related Stories

Nokia figures claim massive N-Gage sales
Dismal first week for N-Gage, say games retailers

Other stories you might like

  • US-APAC trade deal leaves out Taiwan, military defense not ruled out
    All fun and games until the chip factories are in the cross hairs

    US President Joe Biden has heralded an Indo-Pacific trade deal signed by several nations that do not include Taiwan. At the same time, Biden warned China that America would defend Taiwan from attack; it is home to a critical slice of the global chip industry, after all. 

    The agreement, known as the Indo-Pacific Economic Framework (IPEF), is still in its infancy, with today's announcement enabling the United States and the other 12 participating countries to begin negotiating "rules of the road that ensure [US businesses] can compete in the Indo-Pacific," the White House said. 

    Along with America, other IPEF signatories are Australia, Brunei, India, Indonesia, Japan, South Korea, Malaysia, New Zealand, the Philippines, Singapore, Thailand and Vietnam. Combined, the White House said, the 13 countries participating in the IPEF make up 40 percent of the global economy. 

    Continue reading
  • 381,000-plus Kubernetes API servers 'exposed to internet'
    Firewall isn't a made-up word from the Hackers movie, people

    A large number of servers running the Kubernetes API have been left exposed to the internet, which is not great: they're potentially vulnerable to abuse.

    Nonprofit security organization The Shadowserver Foundation recently scanned 454,729 systems hosting the popular open-source platform for managing and orchestrating containers, finding that more than 381,645 – or about 84 percent – are accessible via the internet to varying degrees thus providing a cracked door into a corporate network.

    "While this does not mean that these instances are fully open or vulnerable to an attack, it is likely that this level of access was not intended and these instances are an unnecessarily exposed attack surface," Shadowserver's team stressed in a write-up. "They also allow for information leakage on version and build."

    Continue reading
  • A peek into Gigabyte's GPU Arm for AI, HPC shops
    High-performance platform choices are going beyond the ubiquitous x86 standard

    Arm-based servers continue to gain momentum with Gigabyte Technology introducing a system based on Ampere's Altra processors paired with Nvidia A100 GPUs, aimed at demanding workloads such as AI training and high-performance compute (HPC) applications.

    The G492-PD0 runs either an Ampere Altra or Altra Max processor, the latter delivering 128 64-bit cores that are compatible with the Armv8.2 architecture.

    It supports 16 DDR4 DIMM slots, which would be enough space for up to 4TB of memory if all slots were filled with 256GB memory modules. The chassis also has space for no fewer than eight Nvidia A100 GPUs, which would make for a costly but very powerful system for those workloads that benefit from GPU acceleration.

    Continue reading

Biting the hand that feeds IT © 1998–2022