Palm Prē lands in France

'Not only typical French arrogance'


CES 2010 Palm is extending the market range of its smartphones to France through a partnership with mobile service provider SFR, which will begin offering the Palm Prē and Pixi to its existing 20 million mobile customers - and, hopefully, more - in the second quarter of this year.

France will become Palm's fifth European market, joining Germany, Ireland, Spain, and the UK. At a press event on Thursday at the Consumer Electronics Show, Palm's Chairman and CEO Jon Rubenstein said that France was an obvious move for Palm "because of the size and sophistication of the market," and that SFR was a natural partner because the company had "been investing heavily in the latest 3G technology."

Jean-Marc Tasetto, SFR's SVP of consumer brand and marketing, expanded on that statement, telling the assembled press that his company - owned by Vivendi and Vodafone - was the first to introduce 3G technology in the French market, back in November 2004.

Tasetto said that SFR's objective is to have half of its current mobile customers equipped with smartphones. That's where Palm comes in. "Our mission," he said, "is to provide those customers - our customers - with the best smartphones in the world."

But Palm wasn't the first smartphone company with which SFR negotiated. As Tasetto said, "We started in the year 2009 negotiating some smartphones in Cupertino. We ended in Sunnyvale," Palm's hometown.

In addition to his praise for Palm's smartphones, Tasetto noted Palm's legacy. "We know that the Palm brand awareness is still very high in France," he said, claiming that over 70 per cent of SFR's customers recognize the Palm brand.

He expressed confidence that Palm's phones would find a market among "young experts, professionals, or big corporations," especially after the upcoming webOS 1.4 upgrades such as video capture and editing, 3D game capabilities, and the addition of a Flash 10–enablled browser.

Talking about why Palm decided to partner with SFR, Tasetto said it was not only because his company has over 800 storefronts and an an active customer-relationship effort, but also because "We are quite good as far as go-to-market operations are concerned - and this is not only typical French arrogance." ®

Bootnote

After a presentation that contained a number of veiled and not-so-veiled jabs at Apple, Jon Rubenstein couldn't resist poking one at a different target. After discussing some of the new games available for his phones, he said, "Maybe we can play a little Monopoly during that up-and-coming Intel keynote." [Insert rimshot here.]


Other stories you might like

  • India extends deadline for compliance with infosec logging rules by 90 days
    Helpfully announced extension on deadline day

    India's Ministry of Electronics and Information Technology (MeitY) and the local Computer Emergency Response Team (CERT-In) have extended the deadline for compliance with the Cyber Security Directions introduced on April 28, which were due to take effect yesterday.

    The Directions require verbose logging of users' activities on VPNs and clouds, reporting of infosec incidents within six hours of detection - even for trivial things like unusual port scanning - exclusive use of Indian network time protocol servers, and many other burdensome requirements. The Directions were purported to improve the security of local organisations, and to give CERT-In information it could use to assess threats to India. Yet the Directions allowed incident reports to be sent by fax – good ol' fax – to CERT-In, which offered no evidence it operates or would build infrastructure capable of ingesting or analyzing the millions of incident reports it would be sent by compliant organizations.

    The Directions were roundly criticized by tech lobby groups that pointed out requirements such as compelling clouds to store logs of customers' activities was futile, since clouds don't log what goes on inside resources rented by their customers. VPN providers quit India and moved their servers offshore, citing the impossibility of storing user logs when their entire business model rests on not logging user activities. VPN operators going offshore means India's government is therefore less able to influence such outfits.

    Continue reading
  • Hangouts hangs up: Google chat app shuts this year
    How many messaging services does this web giant need? It's gotta be over 9,000

    Google is winding down its messaging app Hangouts before it officially shuts in November, the web giant announced on Monday.

    Users of the mobile app will see a pop-up asking them to move their conversations onto Google Chat, which is yet another one of its online services. It can be accessed via Gmail as well as its own standalone application. Next month, conversations in the web version of Hangouts will be ported over to Chat in Gmail. 

    Continue reading
  • OpenSSL 3.0.5 awaits release to fix potential worse-than-Heartbleed flaw
    Though severity up for debate, and limited chips affected, broken tests hold back previous patch from distribution

    The latest version of OpenSSL v3, a widely used open-source library for secure networking using the Transport Layer Security (TLS) protocol, contains a memory corruption vulnerability that imperils x64 systems with Intel's Advanced Vector Extensions 512 (AVX512).

    OpenSSL 3.0.4 was released on June 21 to address a command-injection vulnerability (CVE-2022-2068) that was not fully addressed with a previous patch (CVE-2022-1292).

    But this release itself needs further fixing. OpenSSL 3.0.4 "is susceptible to remote memory corruption which can be triggered trivially by an attacker," according to security researcher Guido Vranken. We're imagining two devices establishing a secure connection between themselves using OpenSSL and this flaw being exploited to run arbitrary malicious code on one of them.

    Continue reading
  • Not enough desks and parking spots, wobbly Wi-Fi: Welcome back to the office, Tesla staff
    Don't worry, the tweetings will continue until morale improves

    Employees at Tesla suffered spotty Wi-Fi and struggled to find desks and parking spots when they were returned to work at the office following orders from CEO Elon Musk.

    Most tech companies are either following a hybrid work model or are still operating fully remotely. Musk, however, wants his automaker's staff back at the office working for at least 40 hours a week. Those who fail to return risk losing their jobs, he warned in an internal email earlier this month.

    "Everyone at Tesla is required to spend a minimum of 40 hours in the office per week. Moreover, the office must be where your actual colleagues are located, not some remote pseudo office. If you don't show up, we will assume you have resigned," he wrote.

    Continue reading
  • LGBTQ+ folks warned of dating app extortion scams
    Uncle Sam tells of crooks exploiting Pride Month

    The FTC is warning members of the LGBTQ+ community about online extortion via dating apps such as Grindr and Feeld.

    According to the American watchdog, a common scam involves a fraudster posing as a potential romantic partner on one of the apps. The cybercriminal sends explicit of a stranger photos while posing as them, and asks for similar ones in return from the mark. If the victim sends photos, the extortionist demands a payment – usually in the form of gift cards – or threatens to share the photos on the chat to the victim's family members, friends, or employer.

    Such sextortion scams have been going on for years in one form or another, even attempting to hit Reg hacks, and has led to suicides.

    Continue reading
  • 5G C-band rollout at US airports slowed over radio altimeter safety fears
    Well, they did say from July, now they really mean from July 2023

    America's aviation watchdog has said the rollout of 5G C-band coverage near US airports won't fully start until next year, delaying some travelers' access to better cellular broadband at crowded terminals.

    Acting FAA Administrator Billy Nolen said in a statement this month that its discussions with wireless carriers "have identified a path that will continue to enable aviation and 5G C-band wireless to safely co-exist."

    5G C-band operates between 3.7-3.98GHz, near the 4.2-4.4GHz band used by radio altimeters that are jolly useful for landing planes in limited visibility. There is or was a fear that these cellular signals, such as from cell towers close to airports, could bleed into the frequencies used by aircraft and cause radio altimeters to display an incorrect reading. C-band technology, which promises faster mobile broadband, was supposed to roll out nationwide on Verizon, AT&T and T-Mobile US's networks, but some deployments have been paused near airports due to these concerns. 

    Continue reading

Biting the hand that feeds IT © 1998–2022