Figures from comparison service Mobiles Please show Windows Phone 7 being outsold by Android more than 15 times over and by Symbian three times.
The figures cover the last two weeks, and show Android accounting for almost 30 per cent of sales. The next-most-popular platform, BlackBerry, accounts for 20 per cent.
iOS and Symbian devices are level pegging at just under seven per cent, but Windows Phone 7 devices can't even manage two per cent of the fortnight's sales.
Mobiles Please is a price comparison site, where shoppers can compare the freebies they'd like bundled with their mobile phone contract. Those freebies might include a 50-inch TV, or an X-Box with Kinect, if you're prepared to pay enough for your contract: just like buying on the never-never, only with a mobile phone thrown in.
So the figures, which were shared with El Reg, may not be typical: smartphones make up more than 70 per cent of the sales generated by Mobile Please, so most of those using the site are looking for a decent subsidy on a high-end handset, just the kind of people Microsoft needs to attract.
There have been rumours of poor sales before, and in the USA T-Mobile is already offering a free HTC HD7 with every one sold: hardly indicative of a top-selling product.
Such a lot of the industry, and the industry press, is desperate for Microsoft to fail that one has to be careful with rumours and hearsay. These figures are the first hard data we've seen showing just how Windows Phone 7 is selling, and even if it is into a specific demographic, it could be very troubling to Microsoft. ®