Tim Cook's post-PC iPad domination dream crushed by reality

Gartner reckons 400 million desktops will shift in 2013


Despite Tim Cook's declaration that we live in a post-PC world as he presented the new iPad to the world, analysts at Gartner forecast that demand for PCs will accelerate in the next two years.

Apple CEO Cook dreams of a world in which fondleslabs not only outsell PCs but render them irrelevant. These stats suggest otherwise.

Gartner Research Director Ranjit Atwal predicts that 368 million PC units will be sold in 2012, an increase of 4.4 per cent from 2011. By his calculations, the market will grow to 400 million units in 2013.

Apple flogged 40.57 million iPads in the year ending 31 December 2011, according to its quarterly reports. The slabs have eaten into the PC market, Cook boasted last night and claimed Apple sold more iPads in the last three months of 2011 than any PC manufacturer sold of its computers.

Meanwhile the big driver for PC sales will be demand from the developing world, Atwal said: "Emerging markets are key to driving worldwide PC growth in both the short and long-term." And that's growing very quickly.

Our expectation is that 2012 and then 2013 onwards will be supported by growth in emerging markets as their share increases from just over 50 percent in 2011 to nearly 70 percent in 2016. Emerging markets have very low PC penetration and even with the availability of other devices we still expect a steady uptake of PCs.

Fondleslab-pushing Apple execs aside, other PC doomsayers include Ray Ozzie, inventor of Lotus Notes and the guy chosen by Bill Gates to lead innovation in Microsoft – which just released its tablet-friendly Windows 8 preview. He seemed to be singing off the same hymn sheet as Cook, telling a Geekwire conference yesterday:

People argue about "are we in a post-PC world?" Why are we arguing? Of course we are in a post-PC world. That doesn't mean the PC dies, that just means that the scenarios that we use them in, we stop referring to them as PCs, we refer to them as other things.

But whatever we call them looks like several hundred million of them will be sold in the next two years. ®


Keep Reading

Not one to be outdone by Microsoft, Apple's cloud fell over too. Unlike Microsoft, it hasn't said what happened

Apple TV, iCloud Mail, iWork for iCloud, App Store and more go TITSUP*

Google yanks Apple Silicon Chrome port after browser is found to 'crash unexpectedly'

Updated You'll have to run x64 version through the Rosetta emulation layer, or give it access to the Mac Bluetooth radio

845GB of racy dating app records exposed to entire internet via leaky AWS buckets

We've kept this story safe for work... which is perhaps a little odd because you're all working from home anyway

Dating apps swiped left on Pakistan’s request to clean up their acts, bans followed

Telecoms Authority says it could learn to love Tinder and Grindr if they open hearts and minds

Microsoft unveils a Universal version of Office for Apple silicon

Seeking something perpetual for Windows on Arm? You can make do with a 32-bit Intel emulation

When you see PWA, Microsoft and Google want you to think Programs With Attitude: Web app release tool tweaked

More native applications we smoke, yo, our rep gets bigger

Microsoft flips big Indonesian e-tailer Bukalapak into Azure from Google cloud

Taking a strategic stake in the biz probably helped and shows how big tech is buying into Asia

Sure is wild that Apple, Google app store monopolies are way worse than what Windows got up to, sniffs Microsoft prez

Analysis 'Far more formidable gates to access to other applications than anything that existed in the industry 20 years ago'

Biting the hand that feeds IT © 1998–2020