Warner Home Entertainment has revealed that all its future Blu-ray Discs will tap into Hollywood's UltraViolet cloud-based movie locker to provide punters with downloadable copies of films they buy.
Warner said it will make UV the standard for double- and triple-play BDs that offer a digital copy.
Sony said it will offer digital streams and downloads through UV too, but not until later in the year.
Both firms were speaking at PEVE Entertainment, a conference run this week by market watcher IHS ScreenDigest.
Warner has dipped its toe into UltraViolet over here before, releasing Final Destination 5 late last year with a UV link.
Buying a movie on a UV-enabled disc gives you free access to the film for streaming and downloading, once you've created a UV account. The system encompasses a host of DRM mechanisms to ensure that any given gadget - net-connected TVs, media players and such - can access the movies you've bought and play them.
Apple's DRM technology, FairPlay, isn't one of them, but you'll be able to access UV content on iDevices through UV partners' apps, such as Warner's Flixster and Viewster, or Tesco's Blinkbox. UV titles bought from one vendor will play on another supplier's app. ®
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