Samsung announced its latest offering based on the Windows Phone platform today, the Omnia M, a low-end alternative for those who want Microsoft's tile UI, but don't fancy one of Nokia's budget Lumia.
Still, there is a generously-sized 4in OLED display, a 5Mp rear-facing camera and a 0.3Mp webcam so users can jump on the company's ChatOn communication service.
There's 4GB of internal storage, with the firm touting additional space through Microsoft's SkyDrive sync'n'store service, which offers 25GB of free cloud capacity.
Other multimedia features include the Samsung AllShare for flinging content to a telly, a Photo Studio for image editing and the Music Hub, which will create playlists to suit your mood. How exhilarating.
The Samsung Omnia M hits Europe sometime soon although exact pricing and availability have yet to be revealed. ®