Google suspended orders of its 16GB Nexus 7 tablet this week, after underestimating demand for the 7in Jelly Bean slate.
The company was forced to halt further requests for the £199 slate through its Google Play store, as consumers shunned the cheaper 8GB model in favour of the higher capacity version and swallowed Google's 16GB Nexus 7 stocks faster than expected, The Guardian reports.
The shortage of units means only orders placed in the period up until the end of the week will be fulfilled, with waiting customers able to request an email notification when stock becomes available again.
Google has allegedly hedged bets on the £159 8GB Nexus 7 model being more popular and exclusively offered the device through its Google Play store.
But its cloud-aspirations haven't taken off and with punters seemingly put off by the tablet's non-expandable memory, those interested have been keener to splash the extra £40 on doubling its capacity.
While the 16GB model is still available from third-party retailers, those who want one should probably act quickly. Asus, the brand behind the Nexus 7 hardware, is said to be pumping out more stock, but that could take weeks to arrive.
You can read our views of the Google Nexus 7 tablet here on Reg Hardware. ®