Why have one on-prem database, when you could have 15 in the cloud?

It really is time to declare your Database Freedom


Sponsored If you’re running a traditional on-prem relational database, you know that its care and feeding takes up an inordinate amount of your budget and your team’s time.

That’s time and budget you might want to devote to examining the cloud, even to embarking on full scale digital transformation. But for now, you tell yourself, nothing is more valuable than your company’s data so it makes sense to stick with that muscle-bound, on-prem solution.

Which is ironic, as that traditional on-prem database isn’t just holding back your transition to the cloud. It’s holding you back from exploiting new ways of interrogating your existing data, never mind taking advantage of new forms of data, meaning it is actually the very thing that is holding you back from fully realizing the transformative, latent value or your organisation’s data.

That’s why AWS is urging RDBMS-bound companies to consider making a concerted dash for Database Freedom.

AWS reckons its offering costs around 10 per cent of the traditional commercial equivalent, while in terms of performance, you can expect three to five times the performance of your traditional system at its best. You’ll also able to take advantage of massive scalability, with AWS’ systems currently able to support PBs of data, and more than 20 million requests per second.

But once you’ve moved your relational database into the cloud, you’re not just able to shift it into AWS’s own relational system. You can also take advantage of its full range of database options.

How many? Well, 15 to be exact, from relational systems, including data warehouse options, but also Key-Value and Document databases, In-Memory options, including Redis and Memcache, as well as Graph Time Series and Ledger. All of which adds up to new ways to choose the right tool for the job, unlock value from data, and innovate faster.

And regulation isn’t a problem either, with AWS being compliance ready for the full gamut of industry standards, from PCI and ISO, to FedRAMP and HIPPAA.

So far, organisations just like you have migrated over 450,000 databases to AWS. What’s the big difference between you and them? They’re already enjoying the benefit of Database Freedom with AWS. Find out how you can here.

Sponsored by Amazon Web Services.


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