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CommVault merges Asian region into EMEA – four months after SaaS launch
Won't say why world's fastest-growing region doesn't deserve its own management nor detail impact on customers
Data management and protection software vendor CommVault has merged its Asia-Pacific and Japan (APJ) region into its Europe, Middle East and Africa (EMEA) operations.
The change comes just four months after the October 2021 launch of the company's flagship SaaS product – called Metallic – into Asia.
The Register learned of APJ region's demise and asked the vendor why it made the change, what benefits it will bring, whether redundancies will result and if service to customers will change.
The company responded as follows:
We are merging our APJ and EMEA regions to create a two-region global structure comprised of the Americas and the newly formed International region – under the leadership of Marco Fanizzi, in partnership with Rachel Ler. We operate in a competitive industry and this approach will extend our success and drive growth faster in all markets. We are entirely focused on supporting our customers and will continue to deliver world class support to all of our customers everywhere in the world.
Fanizzi is CommVault's VP of sales and general manager for EMEA. Rachel Ler's title, according to her LinkedIn profile at the time of writing, is vice president and general manager for the Asia Pacific region.
That response does not explain why the change was needed and does not address whether customers will experience any changes.
The assertion that not operating an APJ region will drive faster growth was also not explained, which The Register points out as the overwhelming majority of vendors we track go out of their way to create a substantial Asian presence that provides customers and channel partners with resources that understand local business culture and literally speaks local languages, in recognition that Asia is the fastest-growing and most populous region in the world.
Some vendors, however, prefer to develop and execute those strategies on a nation-by-nation basis, rather than relying on a regional bureaucracy.
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In late January CommVault reported decent growth, zero debt, and an increase in costs of six per cent year over year, but did not foreshadow the demise of the APJ region.
Last week CommVault acquired an Israeli security outfit named TrapX and promised to integrate it into Metallic to improve its ransomware-fighting capabilities. ®