Kogan, which acquired the online assets of the failed Dick Smith business, has wasted no time relaunching the brand.
Dick Smith failed a couple of years after it was set loose by Woolworths, re-launched with more debt than cash, and tried to save itself with a failed pre-Christmas sale and fell into the hands of the receivers. The last physical stores closed in April.
The stores combine Kogan-branded kit with various big-brand consumer names like Samsung, Apple, ASUS, Canon, Nikon and the like. ®