Everything as a service – with a smile

How Lenovo 360 helps its partners diversify their revenue streams

Sponsored Post Today's enterprises want their IT served up to them on a platter. The growing clamour is being answered by Lenovo 360, a new kind of global channel partner framework which aims to help resellers drive additional revenue streams by tapping into the real needs of their customers.

It does that by giving partners easier access to Lenovo's entire portfolio, spanning devices and infrastructure as well as services and solutions. Plus it enables them to transition their business, moving it in a more service-oriented and solutions-focussed direction.

Lenovo 360 unites three elements - people, programs, and tools - and aligns with the company's reorganization into three core business units. The Intelligent Devices Group handles PCs and the IoT, while the Infrastructure Solutions Group is all about reimagining the enterprise data center. Completing the trio is the new Solutions and Services Group, dedicated to verticals and services. All of this is supported by the Lenovo Partner Hub, a portal designed for simplicity and easy navigation, allowing partners to add services components to customer bids at the click of a mouse.

So how might Lenovo partners actually benefit from all this? For one thing, it can help them to diversify their revenue and earnings streams by becoming more service-led and solutions-based. Secondly, it drives them in the direction of more disruption-proof sales following a couple of years when the pandemic negatively impacted the supply chain for all sorts of hardware devices and components. Furthermore it supports a lot of the post-Covid 'new normal' trends that their customers are experiencing, particularly work-from-anywhere (WFA) and other hybrid working models.

The Lenovo 360 framework offers channel partners goodies such as training, certifications, and channel marketing playbooks. And they can use it to tap into rebate accelerator programs like "Better Together" and "TruScale Accelerator" which offer the chance to increase earnings up to 30 percent or more across Lenovo's whole portfolio.

But perhaps best of all it means partners don't get left behind as the world looks to source all of its tech as-a-service. Come join the service party - click here to learn more.

Sponsored by Net.

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